During 2009 Iggesund Paperboard has reduced its emissions of fossil carbon dioxide by 65 per cent at Iggesunds Bruk, where the company’s flagship product, Invercote, is made. The reduction by 63,000 tonnes corresponds to the emissions from 17,500 cars per year.
"Even before this move our business operations arealready highly robust and sustainable," adds Guy Mallinson, Business Director Sales at Iggesund. "Almost 95 per cent of Iggesunds Bruk’s current energy consumption is from biofuels and we only have one more investment step left before our vision – of a paperboard mill totally free of fossil CO2 – will be a reality."
The major reduction in Iggesund Bruk’s CO2 emissions have been implemented during 2009. It comes from a combination of energy savings plus investments in increased capacity for biofuel use. Mallinson emphasises, though, that the measures are not primarily motivated by the media’s intense focus on carbon emissions.
"We can’t respond in a short-term, erratic way, like public opinion sometimes does. In accordance with our long-term approach to the environment, we evaluate environmental aspects when making every investment decision. But our job – and there is no contradiction involved – is to deliver a first-class product at a competitive price."