Recently, the Benelux Office Products Award was held for the sixth time now. This year the award was presented in 15 different categories. HSM won the Marketing Campaign category and received the award at the Convenience & Paper Show at Autotron in Rosmalen in the Netherlands.
An independent jury, made up of senior managers from the office industry, as well as specialists from the different categories, were judging the entries this year. The event was organised by the Dutch KBM and K&E specialist office magazines and by the OFFI institute.
HSM entered the Marketing Campaign category with the successful "Five good reasons for HSM" campaign, which was launched in the Benelux countries with great success. Despite the fierce competition in this category such as Leitz and edding Legaflex, HSM managed to come out on top and took the award home.
"A sign of recognition for everyone in the large HSM family and a challenge to do it even better in the future" was the response of Hanspeter Zeller after the awards ceremony, who is responsible for business operations in the Netherlands and Belgium.
