Rigesa has developed a package of new cream treatment for the face of L'Oreal Paris Revitalift Whitening.
The package was produced with paperboard Supreme High Brightness, which is more white in front and back, given the global patterns of tonality. Its brightness is controlled to remain in the same key over time, and has a smoother surface than the other types of paperboard. Inside, there will be support of paperboard to ensure the stability of the product inside the box.
The impression was made with varnish, water-based, matte, which allowed the application of hot stamping red and gold overprint with relief. "One of the requirements, among others, is that both the ink and the coating does not change color during the exposure time of the cartridge at the point of sale. Thanks to our technology, we produce packaging that Celia Santos, Rigesa Product Development Manager.
Rigesa's partnership with L'Oreal in other projects, such as dye Casting, X-tense and products by the brand Vichy.
