Demand growth for white top liners has increased significantly higher than the overall growth in corrugated packaging during the past year. According to a study published today by RISI, white top liner segments will likely post better profit margins over their brown counterparts as demand for white top liner in Europe continues to grow.
"Over the last decade, the European containerboard market has already grown by close to 5 million tonnes. Although white top liners only make up a 12% share of total European containerboard demand, demand for white top liners is being driven upward by printing quality requirements on the part of end-users and brand owners for retail-ready packaging," said Orifjon Abidov, Senior Economist for European Paper Packaging at RISI.