News within the industry of pulp and paper, Jul, 23 2019
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 Avery Dennison shortlisted for Global Environmental and Sustainability Award 2019

Photo: Avery Dennison
Photo: Avery Dennison
Published by
Simon Matthis - 12 Jul 2019

Avery Dennison has been shortlisted for the Environmental and Sustainability Award of the Label Industry Global Awards 2019.

One of three finalists, Avery Dennison is the first pressure sensitive label material supplier to introduce liner made from recycled PET, available commercially in Europe. The liner, which uses 30% PET post-consumer waste, meets technical qualifications while maintaining quality and performance for label design, printing, and application.

“Avery Dennison’s rPET liner is a great example of how innovative thinking and collaboration across the label and packaging value chain are resulting in new ways to replace virgin resources with recycled alternatives. This is in line with our 2025 Sustainability Goals, where we want to introduce more products that contain recycled content and/or enable recycling of end use packaging,” said Jeroen Diderich, vice president and general manager Label and Graphic Materials EMEA.